Deliver More for Your Clients Without Hiring More Staff
Marketing and PR agencies face a constant capacity challenge. Client demands are high, deadlines are tight, and the administration and process overhead that comes with running an a...
The Challenges
Marketing and PR agencies face a constant capacity challenge. Client demands are high, deadlines are tight, and the administration and process overhead that comes with running an agency consumes a significant portion of the team's time. Wilmot changes this by automating the content creation, reporting, briefing and project management work that takes your team away from creative and strategic work.
The most common operational challenges in Marketing & PR:
- Meeting content deadlines across multiple clients simultaneously
- Producing regular, high-quality client reports efficiently
- Managing project admin and internal communication across live campaigns
- Maintaining consistent social media output for multiple clients
- Writing briefs, proposals and pitch documents at speed
How Wilmot Helps
Content Production
Blog posts, social media content, email newsletters, press releases and website copy are produced at scale across multiple client accounts.
Client Reporting
Monthly performance reports are generated automatically from connected analytics platforms, with data interpretation and commentary included.
Campaign Briefing
Campaign briefs, creative briefs and project specifications are drafted quickly based on client input, ready for the creative team to execute.
Social Media Management
Monthly social content calendars are produced for each client, with posts drafted, images specified and scheduling instructions included.
Media Monitoring
Relevant industry news, competitor coverage and brand mentions are monitored and summarised daily, keeping account teams informed.
New Business Support
Proposals, pitch presentations and credentials documents are drafted efficiently, giving business development teams professional materials faster.
Example Workflow
Client briefs a new blog post via email
Wilmot researches the topic, outlines the post and drafts the content
Draft is reviewed and refined by the account manager
Approved content is formatted and scheduled for publication
Performance data is pulled after 30 days and included in the next monthly report
What Our Customers Say
"We have effectively added 40% capacity to our team without hiring. Wilmot handles all the content creation, reporting and project admin that was consuming our senior people's time."
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All skills included. Competitive monthly pricing after your free trial.
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